marklindberg - Selling a product...

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By adventurescga-blogs Jul 29, 2008 8:00 PM 1 min read

Selling a product...

I was reading Jay Nordlinger, one of my favorite pundits, this morning. Here's what he said about something that happened in NY city. W...

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I was reading Jay Nordlinger, one of my favorite pundits, this morning. Here's what he said about something that happened in NY city.

Was on the streets of New York the other day (as pretty much every
day). And these people, spaced about 20 yards apart, were giving away
tiny little granola bars. "Free granola bar?" they were saying. "Free
granola bar?" And with the bar came a smallish, glossy card,
advertising a church.

Pretty pathetic, I thought: using a
miniature granola bar to sell salvation. Almost deceptive. Shouldn't
salvation be the main event? And shouldn't these folks have enough
confidence in their product?

Hmmm...